When it comes to sprucing up your living space, there's a plethora of websites that offer inspiration, products, and services. Houzz.com has been a major player in this arena, offering a comprehensive platform for home remodeling and design. Founded in 2009 by Adi Tatarko and Alon Cohen, Houzz began as a side project to help with their own home-renovation process and quickly evolved into a community for professionals and homeowners alike.
Houzz.com stands out with its large database of home improvement ideas, high-resolution photos, and a network of professionals ranging from architects to contractors. Whether you're looking for a complete home makeover or just some minor changes, Houzz has been the go-to for many. But how does it stack up against the sea of competitors out there? Let's dive in and take a look at some of the other big names in the home improvement and decor space and see how they compare with Houzz's offerings.
While Houzz has carved out a niche with its blend of content, community, and commerce, each competitor brings its unique flavor to the table. Some focus more on e-commerce, others on content and inspiration, and a few on home services. Understanding the strengths and weaknesses of each can help consumers and professionals make informed choices about where to invest their time and money.
Wayfair stands as a giant in the e-commerce space for home goods, directly pitting it against Houzz's marketplace. With an extensive catalog that spans furniture, decor, and home improvement items, Wayfair.com is often the first stop for many looking to purchase new pieces for their homes. Unlike Houzz, which combines marketplace features with inspiration and professional networking, Wayfair focuses primarily on the retail aspect, offering competitive prices and a user-friendly shopping experience.
However, Wayfair doesn't offer the professional directory or project collaboration tools that Houzz does, making it less of a one-stop-shop for those looking to carry out home projects from start to finish. Moreover, Houzz's ideabooks and design photos are a valuable resource for inspiration that Wayfair does not match in depth.
HomeAdvisor.com is a direct competitor for Houzz's service provider aspect. Specializing in connecting homeowners with local service professionals, HomeAdvisor focuses on the home improvement process rather than products or design inspiration. It's a platform where users can find and vet contractors, repairmen, and designers, and also read reviews from other homeowners.
While Houzz also offers a directory of professionals, HomeAdvisor's robust vetting process and emphasis on reviews can make it a more reassuring option for those looking to hire help for their home projects. However, unlike Houzz, HomeAdvisor does not provide the same level of design inspiration or e-commerce functionality.
Angie's List, now known as Angi, has merged with HomeAdvisor but still serves as a notable competitor in the service recommendation space. AngiesList.com has been a trusted name for reviews and hiring of local professionals for various home services. Its strong reputation for reliable reviews makes it a go-to for many homeowners seeking trustworthy service providers.
Compared to Houzz, Angie's List is less about design inspiration and more about the nitty-gritty of finding and hiring professionals. Houzz's broader scope, encompassing design ideas, product marketplace, and professional directory, offers a more holistic approach to home improvement.
Homedit.com caters to those thirsty for design inspiration and DIY tips. With a treasure trove of articles that cover interior design, architecture, and furniture, Homedit competes with the inspirational aspect of Houzz. However, it lacks the integrated marketplace and professional network that Houzz boasts.
For users who are primarily looking for ideas and guidance on their next DIY project, Homedit can be a valuable resource. Still, those who want to connect with professionals or purchase products directly may find Houzz's platform more aligned with their needs.
ApartmentTherapy.com is another strong contender when it comes to home decor ideas and lifestyle content. With its diverse range of topics from small space solutions to house tours, it appeals to a wide audience. Apartment Therapy's strength lies in its engaging content and community-driven approach, which includes user-submitted stories and photos.
While Apartment Therapy has an online marketplace, The Bazaar, it's not as extensive as Houzz's product offerings. Houzz also provides a more comprehensive suite of tools for home improvement project management and professional networking.
Better Homes & Gardens (bhg.com) is a storied brand that has extended its reach into the digital world with a website full of resources for home improvement, gardening, and recipe ideas. Its long-established reputation for quality content makes it a go-to for many homeowners and DIY enthusiasts.
Although BHG.com and Houzz.com both provide a wealth of content for home inspiration, BHG does not offer a direct marketplace or a professional directory as extensive as Houzz's. The latter's focus on connecting homeowners with professionals gives it an edge for those looking to undertake full-fledged renovation projects.
HGTV.com, the online arm of the popular TV network, is a hub for home design and renovation show content, as well as tips and trends in the space. HGTV's strong visual content and recognizable brand make it a formidable competitor for Houzz when it comes to home design inspiration.
However, HGTV.com mainly focuses on content and does not offer the same level of e-commerce or professional networking opportunities that are available on Houzz. For fans of the TV shows who want to dive deeper into the world of home design, HGTV.com is a fantastic resource.
Architectural Digest, at architecturaldigest.com, is a prestigious publication that provides an insider's look at the world's most beautiful homes. With high-quality photography and editorial content, AD competes with Houzz in the realm of design inspiration, particularly for those interested in high-end and luxury homes.
The level of sophistication and exclusivity found in AD's content is something that Houzz also offers but with a broader approach that caters to a more diverse audience. For those seeking top-tier design inspiration, AD is a strong contender, but for a more community-driven experience and practical design solutions, Houzz may be the better choice.
Elle Decor, found at elledecor.com, brings a chic and fashionable perspective to home design. It's a space for discovering the latest trends in interior design and luxury lifestyles. Elle Decor is a strong competitor in terms of providing design ideas and high-end inspiration.
Unlike Houzz, Elle Decor focuses more on the aesthetic and stylistic elements of home decor, rather than the practical aspects of home renovation and professional services. For those with a keen eye for fashion-forward interiors, Elle Decor is a prime destination.
Dezeen.com is a cutting-edge architecture and design website that offers an international perspective on the latest projects and news in the design world. It's a platform for those who are interested in the avant-garde and innovative aspects of design, making it a competitor for Houzz's inspiration space.
While Dezeen focuses on the high-concept and often the professional side of design, Houzz offers a more accessible approach that caters to both professionals and homeowners. For the latest in global design and architecture, Dezeen is a go-to resource.
Lowe's, through lowes.com, is a well-known home improvement retailer that provides products and services for home renovation and maintenance. Its comprehensive selection of tools, materials, and fixtures makes it a direct competitor to Houzz's marketplace for home improvement products.
In contrast to Houzz, Lowe's has a strong physical retail presence, which can be advantageous for customers who prefer to see products in person. However, Lowe's does not offer the same level of design inspiration or professional networking that is central to Houzz's platform.
Angi.com, formerly Angie's List, is a robust platform for finding and booking home services. It's a key competitor for Houzz's professional directory and service marketplace. With a focus on reviews and ease of booking services, Angi is a strong contender for those looking to hire professionals for home projects.
While Angi excels in services, Houzz's blend of services, products, and design inspiration provides a more holistic home improvement experience. For service-focused needs, Angi is a trusted resource.
Bed Bath & Beyond, through bedbathandbeyond.com, is a retail giant known for its wide range of home goods. It competes with Houzz in terms of product offerings for home furnishings and decor. With frequent coupons and a loyalty program, Bed Bath & Beyond attracts many deal-seeking customers.
Unlike Houzz, Bed Bath & Beyond does not offer a professional directory or a platform for home renovation projects. Its strength lies in the retail space, with a focus on providing a variety of products for the home.
Costco, accessible at costco.com, is a membership-based warehouse club that offers a wide array of products, including home and garden items. While its home goods selection may not be as curated as Houzz's, Costco's competitive pricing and bulk offerings make it a favorite for budget-conscious shoppers.
Costco's e-commerce platform differs from Houzz in that it doesn't provide design inspiration or professional home services. However, for customers who prioritize value and are already Costco members, the convenience and savings can be very appealing.